How Marketing Capabilities Shape Financial Performance
Based on the research of Sridhar N. Ramaswami, Rajendra K. Srivastava, and Mukesh Bhargava "Getting units to work together is ...
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Firms
Entrepreneurial Firms: Coast On or Cash Out?
Environment impacts performance capabilities of entrepreneurial firms. BASED ON THE RESEARCH OF ANAND NANDKUMAR (ISB) AND ASHISH ARORA (DUKE UNIVERSITY) ...
