ISBInsight is the Flagship Research Periodical of the Indian School of Business
Even though consumer interest in ethical products has increased in recent times, a significant gap exists between what most consumers ...
In order to gain a competitive edge, companies sometimes introduce new products hastily, resulting in increased incidence of defective products and consumer returns. Professor Narendra Singh’s research ...
Professor Tonya Boone draws upon her research on sustainable supply chains to discuss the impact of fashion industry on the ...
India Inc. seems to have woken up to the threat climate change can potentially pose. With a high likelihood of ...
