Try Co-Creating Your Product with the Consumer
Dr. Ravi Bapna is the Curtis L. Carlson Chair in Business Analytics and Information Systems, Associate Dean for Executive Education ...
© 2018 – Indian School of Business (ISB).
ISBInsight is the Flagship Research Periodical of the Indian School of Business
Business Strategy
Category Management: The Art of Allocating Shelf Space
The retail industry is one of the world’s fastest growing e-commerce markets fuelled by the rapid increase in Internet users, ...
What Do Non-Compete Agreements Cost CEOs?
ISBInsight: What real life observation inspired you to undertake this research? Omesh Kini: I would say there wasn’t a single, ...
Digital Winner-take-all Platforms: Hype or Reality?
The mantra of winner-take-all appears to be the underlying economic assumption behind the flood of interest and investment in digital ...
Leading the Journey Towards Happiness and Prosperity, in Families and their Businesses
While this is so, academic institutions lagged in identifying and recognizing the contribution of family-controlled businesses. Moreover, there was hardly ...
Business Analytics: Essential for Defining Strategy for Companies
“Introduction to Business Analytics,” a workshop held recently at the Indian School of Business (ISB) helped demystify some preconceived notions ...
Adapting to New Paradigms
Lakshmi Narayanan, Vice Chairman of Cognizant, the youngest Information Technology (IT) services company to reach a billion dollar revenue milestone, ...
