Rx ICT: Digitally Disrupting Healthcare
What ails healthcare in India? Can technology provide the healing touch?
Professor Sarang Deo, our Guest Editor for this issue, brings together a range of perspectives from economics to health informatics and entrepreneurship to answer these questions. Our cover story also opens up a range of themes around digital disruptions that find resonance throughout this issue. Indian School of Business Dean Professor Rajendra Srivastava, one of the world’s leading experts on Marketing Strategy, argues that innovation must go beyond mere invention to become embedded in the marketplace. Meenakshee Sinha and Professor S Arunachalam examine another innovative healthcare venture, spearheaded by the Swiss major Novartis. And in our new opinion feature, Slant, Professor Tejpavan Gandhok questions the hype around digital entrepreneurship in the domains of e-commerce and taxi-cab hailing.