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ISBInsight is the Flagship Research Periodical of the Indian School of Business

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Home Volume 3 Issue 5 | June 2018

Volume 3 Issue 5 | June 2018

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Word of Mouth Matters for Healthcare

Research Spotlight

Word of Mouth Matters for Healthcare

What drives uptake of tertiary healthcare services? Word of mouth effects may have an important role to play, say Professor Chirantan Chatterjee and his co-authors.

From Emerging Markets to Growth Markets

Event spotlight

From Emerging Markets to Growth Markets

The Thought Leaders Conference on Managing Business and Innovation in Emerging Markets was held at the Indian School of Business (ISB), Hyderabad from April 26-28, 2018. The conference was wide-ranging in its approach, including over 100 papers across emerging market themes presented by researchers from across India and the world.

Research Insights for Marketers

Event spotlight

Research Insights for Marketers

“All about marketing in emerging markets.” That was the unwritten tagline of the Thought Leaders Conference on Managing Business and Innovation in Emerging Markets at the Indian School of Business over 26- 28 April, 2018.

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Research Centres and Institutes Spotlight

Human Capital and Leadership Initiative (HC&LI)

"There is an urgent need for industry-relevant research and education in Human Capital strategy areas," says Professor Chandrasekhar Sripada. What...

Are People Managers in India Ready for Change?

Research Centres and Institutes Spotlight

Are People Managers in India Ready for Change?

Is India ready to embrace a composite workforce with robots and humans, diverse demographic segments, and public-private sector talent sharing? Professor Chandrasekhar Sripada, Executive Director of ISB’s Human Capital and Leadership Initiative (HC&LI), provides his expert views.

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Research Bytes

How Emotions Drive Sales

What impact do emotions have on consumer choice and buying behaviour? Professor John Roberts and his co-authors advise companies on...

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Research Bytes

Do Derivatives Matter?

Do derivatives add any value in markets with frictions in trading? Professor Ramabhadran Thirumalai and his co-authors have the answers.

The Case of the Ailing Airline: Air India’s Turnaround

Case Spotlight

The Case of the Ailing Airline: Air India’s Turnaround

ISBInsight talked to Professor Vaidya Nathan Krishnamurthy from the Indian School of Business (ISB) about his experience with writing and teaching a case study on Air India. What are the key managerial takeaways from the airline’s financial and leadership challenges?

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About ISBInsight

ISBInsight is the flagship research periodical of the Indian School of Business (ISB).

It features research-driven insight and evidence-informed opinion for practitioners, with a focus on Indian and emerging markets.

ISSN: 2582-1180 (Online)
Publisher:
Indian School of Business
Gachibowli, Hyderabad
Telangana - 500 111

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