“Now companies only have very loose control over the seller distribution system in rural areas. So they will have to set up completely new models of distributing,” says Professor Siddharth Singh. http://myimpact.impactmeasurement.co.in/impact/clip_new.php?id=0c1fd446b1546237030dc8f06169be56&id2=9c058240ef2752e73d433eb4e246e2d6
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