Management Briefs : Research Bytes

Doing Business in Southeast Asia: the Macro Perspective

How do financial systems and demographic compositions vary across Vietnam, Myanmar, Singapore and Philippines? Professor Philip Zerrillo offers some insights into the ASEAN macroenvironment. Prof Philip Charles Zerrillo is Professor of Marketing (Practice) at Singapore Management University and Visiting Faculty for Case Writing and Teaching at the Indian School of Business.  

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How Consumers Evaluate International Joint Ventures

Firms creating or dissolving international joint ventures tend to focus on local and global market expertise. But they should also consider consumer perceptions regarding product fit, quality and status, says Professor Kiran Pedada. Professor Kiran Pedada is Assistant Professor of Marketing at the Indian School of Business.

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How to Invest with Social Impact

How can investments yield optimal financial as well as social outcomes? Professor Bhagwan Chowdhry and co-authors propose two types of securities which can help firms do well while they are doing good. Professor Bhagwan Chowdhry, Professor of Finance, Anderson School of Management, University of California Los Angeles and Visiting Faculty, Indian School of Business.

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When Family Businesses Go International

When are family businesses likely to go international? Ownership structures as well as non-family investor or top management influence in family business operations play a major role, says Professor Kavil Ramachandran. Professor Kavil Ramachandran, The Thomas Schmidheiny Chair Professor of Family Business and Wealth Management, Executive Director of the Thomas Schmidheiny Centre for Family Enterprise, Indian School of Business.

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From Data to Wisdom with Qualitative Research

Professor Russell Belk explains how qualitative research can help us extract more value from big data, algorithms, and analytics. Professor Russell W. Belk, Distinguished Research Professor and Kraft Foods Canada Chair in Marketing, Schulich School of Business, York University

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How Emotions Drive Sales

What impact do emotions have on consumer choice and buying behaviour? Professor John Roberts and his co-authors advise companies on the right emotions in market campaigns. Professor John H Roberts, Visiting Faculty, Indian School of Business

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Do Derivatives Matter?

Do derivatives add any value in markets with frictions in trading? Professor Ramabhadran Thirumalai and his co-authors have the answers. Professor Ramabhadran S Thirumalai, Clinical Associate Professor, Finance, Indian School of Business

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Bad News for Your Competitor, Good News for You? Guess Again

How exactly do stocks react to bad news for a competitor? Professor Ramana Sonti and his co-author investigated the effects of a court or legislative judgement for a given company on its competitors’ stocks. Their findings were unexpected. Professor Ramana Sonti, Clinical Associate Professor and Associate Dean, Admissions and Financial Aid, Indian School of Business

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The Dilemmas in Using Behavioural Big Data

Behavioural Big Data (BBD) refers to very large and rich multidimensional data sets on human and social behaviours, actions, and interactions, which have become available to companies, governments, and researchers. However, behavioural researchers using big data face not only methodological and technical challenges but also ethical and moral dilemmas, says Professor Galit Shmueli. Professor Galit Shmueli is Tsing Hua Distinguished Professor …

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