Topic: strategy

Compassionate Leadership in Labour Disputes: The Case of Dr Reddy’s Laboratories

The employment terms of contract workers led to a 100-day long dispute between Dr Reddy’s Laboratories management and a trade union. Dr Reddy’s Laboratories (DRL) Labour Dispute case study author Professor Subramaniam Ramnarayan provides insights on multi-stakeholder negotiations and resolving conflict through compassionate leadership. ISBInsight: How did this case catch your attention? Subramaniam Ramnarayan: The Confederation of Indian Industry (CII) had organised …

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Equal Stewards: The Women in Family Business Programme

“Women must take equal responsibility and get equal opportunity to make the family business a long-lasting institution.” The Women in Family Business Programme held at the Indian School of Business in August 2018 provided a roadmap for women leadership roles in family enterprise. How can women contribute to building family businesses as long-lasting enterprises? What does the future for women look …

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“Kirana Stores Are Here to Stay”: FMCG Strategy for Indian Retail

How is the retail industry in emerging markets different from developed economies? Professor Siddharth Singh discusses insights from a recent analysis of FMCG marketing in India. ISBInsight: What motivated you to investigate the Indian retail industry? What are some of the unique aspects of the Indian retail industry? Siddharth Singh: There is a lot of academic research in Marketing on retailing and …

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Emergency Services in Emerging Economies: Challenges and First Steps

BY LAVANYA MARLA, YISONG YUE, KAUSHIK KRISHNAN, RAMAYYA KRISHNAN AND SARANG DEO Centralised emergency medical services (EMS) systems such as the North American 9-1-1 calling service are relatively new to emerging economies. Despite high demand, their growth and effectiveness have been low due to insufficient resources and systemic inefficiencies. Given the unique challenges of the Indian setting, Professor Lavanya Marla and …

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Developing the Next Generation Leadership for Family Business

Smooth inter-generational leadership transition is critical for the long-term survival of business organisations. In the family business context, passing on the baton to effective next-generation leaders is crucial for the continuity of family legacy. For this transition to happen effectively, it is important that family businesses develop their next generation members in a systematic manner that prudently builds their capabilities …

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Risk and Returns in Last Mile Marketing Strategies

What strategies can companies use to reach customers in the last mile? Professor Sundar Bharadwaj highlights one of his studies that examines the impact of marketing skill development on outcomes. Professor Bharadwaj examines how companies can leverage local relationships and village-level entrepreneurs to alleviate risks and access rural markets. Professor Sundar Bharadwaj. The Coca Cola Company Chair Professor, Terry School of …

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Pricing Strategy for Service Start-ups: How to Employ Access and Usage Fee?

Based on the research of Hemant K. Bhargava and Manish Gangwar Abstract: Pricing is especially important for products consumed in multiple units, because not only does the firm need to set a price point, but it also needs to pick a pricing scheme and balance between charging for access to the service and for each unit used. This paper defines new guidelines for …

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IT-Led Business Transformation at Reliance Energy

This case study encapsulates the remarkable journey of Reliance Energy, which began after the takeover of Bombay Suburban Electric Supply Ltd (BSES) in 2003 by Reliance Industries Limited. The realisation of the importance of technology led to technology-enabled business transformation initiatives within Reliance Energy, which helped it to move a step ahead of its competitors and created important growth opportunities …

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Note To Entrepreneurs: Culture Eats Strategy for Breakfast

The best of strategies are unlikely to succeed without the support of an appropriate organizational culture. As Peter Drucker said, culture eats strategy for breakfast. Entrepreneurs who find initial success in the marketplace often emphasize that innovation is a priority for their fledgling company, and even point to specific strategies to ensure continuous innovation, to help prevent copycats and “second-but-better” products entering …

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Bet on the Jockey, Not the Horse

Entrepreneurial ideas are abundant,but entrepreneurs who can execute ideas in the face of difficult odds are uncommon Steve Jobs once said, “To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.” Jobs’ comment has been recounted by many over the years, to emphasize the fact that ideas are cheap, and what really matters is execution. …

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