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Data Analytics and Decision Analytics Models Across Different Domains

How can decision analytics aid businesses in formulating effective marketing strategies? What happens when firms shift from physical channels to ...

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ISBInsight is the flagship research periodical of the Indian School of Business (ISB).

It features research-driven insight and evidence-informed opinion for practitioners, with a focus on Indian and emerging markets.

ISSN: 2582-1180 (Online)
Publisher:
Indian School of Business
Gachibowli, Hyderabad
Telangana - 500 111

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Data Analytics and Decision Analytics Models Across Different Domains

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